Will Powered
Coaching that adapts to your whole life

Train like a human. Not a spreadsheet.

Will Powered is a training companion that fits around your whole life — work, family, sleep, the lot — and turns it into a plan you actually want to follow. No wearable required.

Free to start. No credit card. Cancel any time.

Will factors inSleepMoodFoodAlcoholWeightStress

Works with the apps you already use — and fine without them

StravaFitbitPelotonConcept2Google Calendar
The whole-life difference

Your life is the training data

Most apps only see the workout. Will sees the week around it — so a rough night, a big deadline or a heavy weekend changes what it asks of you tomorrow.

Sleep

Rough night? Will eases off.

Mood

Flat week? Gentler nudges.

Food

Fuelled or fasted, it counts.

Alcohol

A big night in the mix.

Weight

Tracked, never judged.

Stress

Deadline looming? Noted.

Work

Your calendar shapes the week.

Cycle

Train with your cycle, not against it.

W

Will

Your coach · this morning

“You only got five hours last night and it's a big week at work. Let's move today's intervals to an easy 20 minutes — keep the rhythm, protect the recovery. We'll pick the hard session back up on Saturday when you've got the space.”

Slept 5hBusy weekRest day yesterday
Zero hardware barrier

No watch? No problem.

You don't need a £300 wearable to get real coaching. Get your training in whichever way suits you — and connect the gadgets only if you actually want to.

01
💬

No device? None needed.

Just tell Will

A 30-second daily check-in captures sleep, mood, energy, what you ate, how much you drank and your weight. That alone is enough for Will to coach you.

02
📍

Your phone is plenty.

Track it in the app

Built-in GPS records your run or ride with a live route map. Did something else? Log it by hand in seconds — distance, time, how it felt.

03
🔗

Optional, never required.

Or connect your apps

Already on Strava, Fitbit, Peloton, Concept2 or Google Calendar? Link them in a tap and Will pulls everything together. Bring them if you like — Will works just fine without.

Bring a Strava history if you have one. Start from a blank page if you don't. Will meets you where you are.

Your whole training life, in one calm view

Your week, your plan, your progress and Will's take on it — all on one screen. No noise, no shouting, no guilt.

The Will Powered dashboard showing weekly stats, plan progress and this week's schedule

Most fitness apps shout at you. Will doesn't.

Built around the psychology of why people actually keep going. No streak guilt, no toxic comparisons, no fake “you're a champion” energy. Just a plan that works for the life you've got.

Will, your AI coach

Will checks in like a thoughtful friend. Knows your week, your training and what fires you up. Speaks plainly, never lectures, never piles on guilt for a missed run.

Your whole life is the plan

Sleep, work, family, a heavy weekend — it all shapes what Will asks of you. Coaching that fits the life you've actually got, not the one on paper.

Log it your way

Check in by hand, track a route with your phone's GPS, or connect the apps you already use. Three ways in, and every one of them is optional.

Plans that adapt to the day

From Couch-to-5K to your next marathon. Each session shifts based on what you actually did, how you slept and how you're feeling today.

Progress you can read at a glance

Weight, sleep, alcohol and training on one honest timeline. See how your life and your training move together — no spreadsheet required.

Encouragement, not guilt

No streak shaming, no toxic leaderboards, no fake 'you're a champion' energy. Just steady, human support that helps you keep going.

A coach who actually knows you

Ask Will a training question and get advice built on your real activities, your plan and your goal — not a generic tip. Each morning Will leaves a short, plain-spoken note. Never a lecture.

The Ask Will card on the dashboard

Plans that flex around your week

From Couch-to-5K to a marathon. Will schedules every session and reviews how it's going. Miss one? It simply says “Missed — no worries” and helps you pick up from where you are.

An adaptive marathon training plan with Will's review

See your life and training together

Weekly volume against your plan's target, weight and sleep trends, and how a heavier week lands — all on one honest timeline. Enough to see if you're ahead, on track, or pushing too hard.

Weekly volume chart with the plan target overlaid

Ready to find your will?

Answer four short questions, tell Will about your week, and it takes it from there. Connect your apps if you want to — or don't.

Create your account

Free to start. No credit card. Cancel any time.